Friday, October 11, 2013

KILO FASCION ASIA VVIP PREVIEW

Last Thursday, I had the luxury to experience a unique way of shopping at Kilo Fascion Asia. And that is... shop by weight!


Centrally located at Suntec City mall, this 1187 square feet space pop up store sets a cool, contemporary lifestyle backdrop showcasing the latest sleek high-tech weighing machines, as celebrated designer labels’ fashion apparel takes center stage.





You shop, you weigh it, and you pay!

That's right! You can now shop for your favorite designer labels by weighing the merchandise.  

This ‘fashion-by-weight’ concept encourages shoppers to select their desired designs, weigh the apparel and pay according to its weight. It aims to create a hip and trendy shopping experience when enjoying genuine designer fashion at reduced prices. 

Guys, don't you worry. Kilo Fascion Asia has a section dedicated for you too!

List of the designer labels that are available at the pop up boutique. 
You must be wondering...

"Shop by weight?"

"How do you do that?"

"So 1KG is how much?"

Trust me, I actually had those questions running in my mind. I was really curious to learn about this unique way of shopping after reading its press release. I mean, the only time I'd shop, weigh and pay is when I purchase some candies from Candy Empire. HA HA. 

Here's how you weigh your item. All you need to do is...


Cool isn't it? Especially when you can at the same time enjoy genuine designer goods at reduced prices!

To add a little more fun to your shopping experience, play your own version of 'Price is right' by guessing the price of your selected merchandise. (I secretly did that during the preview) Haha. 

No idea when this was taken but obviously I was in my own world, happily trying out Melissa shoes to the extent of not realizing that someone took a picture of me. HA HA.

Pretty pair of sandals!

Kilo Fascion Asia will also be introducing a “weight-loyalty programme”. The “weight-loyalty” membership programme will reward shopping fans with additional price rebates as well as access to a world of privileges such as private events, new merchandise preview, and special surprises and treats from Kilo Fascion Asia. There will be three (3) different weight-membership categories: “Feather-Weight”, “Light-Weight”, and “Heavy-Weight”. 

I'd highly recommend you to give this place a visit and experience the unique way of shopping. I can bet a dollar with you that you will get addicted to weighing the merchandise. Lol. 

Oh by the way, Q (from Access Comms) is such a sweetie. She accompanied me during the event after she learnt that I came all the way down to the event alone instead of with my plus one. But of course she couldn't accompany me the whole time as she needs to entertain other guests as well. Thanks for the short company, Q! :)

KILOFASCION POP UP BOUTIQUE 
Mondays – Sundays, 10.00am – 10.00pm
Suntec City, 3 Temasek Boulevard, #01-62/64/66, Singapore 038983
Tel: 6238 1391

Pop up period: October 2013 till January 2014 (4 months)

For more information visit www.kilofascionasia.com. 


Photos by Access Comms. 

0 comments: